Niche ranking · ecommerce
Best email marketing for ecommerce
This page ranks ESPs for online stores (any cart) that live on product data, flows, and list growth forms. Omnisend leads this niche score, with Klaviyo second. The score mixes dataset tags (ecommerce, shopify, woocommerce, and sms), feature weights, and example list-size prices — not a survey.
Visit OmnisendExample dataset
DROP-IN FILE. Replace this whole document with a live dataset that uses the same keys (see data/esp-tools.schema.json). Do not rename fields. Keep slug values stable. Leave affiliate_program_url as the example.com/aff/{slug} placeholder until you have a real tracking URL — do not invent affiliate IDs. Prices, G2 scores, review counts, and commission notes here are EXAMPLE only. Snapshot date in this file: .
Affiliate disclosure
Compare Email Tools may earn a commission when you click a vendor link and purchase. That does not change table values, which come from
data/esp-tools.json. Full policy: affiliate disclosure.Ranked for this niche
- 1. OmnisendTop score
- Dataset tags match this niche (4 of 4 preferred tags)
- ecommerce-native is weighted for this niche
- SMS is weighted for this niche
- 2. Klaviyo
- Dataset tags match this niche (4 of 4 preferred tags)
- ecommerce-native is weighted for this niche
- SMS is weighted for this niche
- 3. Brevo
- Dataset tags match this niche (1 of 4 preferred tags)
- SMS is weighted for this niche
- automation is weighted for this niche
- 4. HubSpot Marketing Hub
- SMS is weighted for this niche
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 5. ActiveCampaign
- SMS is weighted for this niche
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 6. Constant Contact
- SMS is weighted for this niche
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 7. Mailchimp
- SMS is weighted for this niche
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 8. MailerLite
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 5k-contact price $30/mo ranks on the cheaper side of this set
- 9. Kit
- automation is weighted for this niche
- forms/popups is weighted for this niche
- 10. GetResponse
- automation is weighted for this niche
- forms/popups is weighted for this niche
| Tool | Free plan | Price @ 1k | Price @ 5k | Price @ 10k | Automation | SMS | CRM | Ecommerce | Landing pages | G2 | Trial |
|---|---|---|---|---|---|---|---|---|---|---|---|
| OmnisendSubject | Free up to 250 contacts | $33/mo | $96/mo | $168/mo | 7/10 | Yes | No | Yes | No | 4.6 (1,900) | 14-day trial |
| Klaviyo | Free up to 250 contacts | $45/mo | $100/mo | $150/mo | 8/10 | Yes | No | Yes | No | 4.5 (3,200) | No listed trial |
| Brevo | Free plan (contacts uncapped in dataset) | $9/mo | $18/mo | $29/mo | 6/10 | Yes | Yes | No | Yes | 4.4 (4,200) | No listed trial |
| HubSpot Marketing Hub | Free plan (contacts uncapped in dataset) | $20/mo | $45/mo | $800/mo | 9/10 | Yes | Yes | No | Yes | 4.4 (9,800) | 14-day trial |
| ActiveCampaign | No free plan | $29/mo | $79/mo | $149/mo | 9/10 | Yes | Yes | No | Yes | 4.5 (8,500) | 14-day trial |
| Constant Contact | No free plan | $12/mo | $45/mo | $80/mo | 3/10 | Yes | No | No | Yes | 4.1 (5,200) | 60-day trial |
| Mailchimp | Free up to 500 contacts | $20/mo | $80/mo | $150/mo | 6/10 | Yes | No | No | Yes | 4.3 (11,000) | No listed trial |
| MailerLite | Free up to 1,000 contacts | $10/mo | $30/mo | $50/mo | 5/10 | No | No | No | Yes | 4.6 (2,100) | 30-day trial |
| Kit | Free up to 10,000 contacts | $29/mo | $66/mo | $119/mo | 5/10 | No | No | No | Yes | 4.4 (1,400) | No listed trial |
| GetResponse | No free plan | $19/mo | $59/mo | $99/mo | 7/10 | No | Yes | No | Yes | 4.3 (1,600) | 30-day trial |
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