Compare Email Tools

Head-to-head · 133 (A–B–tie)

Omnisend vs Brevo

Omnisend and Brevo overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Brevo at $9/mo. On the scored dimensions below, Omnisend leads 1, Brevo leads 3, with 3 ties. This is a dataset tally, not an award.

Dimension winners

  • Price at 5k contactsOmnisend: $70/moBrevo: $9/moBrevo
  • Price at 10k contactsOmnisend: $130/moBrevo: $18/moBrevo
  • Automation depth (1–10)Omnisend: 4Brevo: 4Tie
  • SMSOmnisend: YesBrevo: YesTie
  • CRMOmnisend: NoBrevo: YesBrevo
  • Ecommerce-nativeOmnisend: YesBrevo: YesTie
  • G2 scoreOmnisend: 4.6Brevo: 4.5Omnisend

Brevo wins more of the scored dimensions (3–1). Omnisend can still be the right buy when Shopify ecommerce outweighs those rows.

Full field dump for Omnisend and Brevo from the JSON dataset.
ToolFree planPrice @ 1kPrice @ 5kPrice @ 10kModelAutomationSMSCRMEcommerceLanding pagesFormsG2Trial
OmnisendFree up to 250 contacts$20/mo$70/mo$130/mocontacts4/10YesNoYesYesYes4.6 (n/a)No listed trial
BrevoTry BrevoFree up to 100,000 contacts$0/mo$9/mo$18/moemail_volume4/10YesYesYesYesYes4.5 (2,632)No listed trial
Choose Omnisend if
  • Choose Omnisend over Brevo when Shopify ecommerce is the job to be done.
  • Choose Omnisend over Brevo when WooCommerce is the job to be done.
  • Choose Omnisend over Brevo when email+SMS+push is the job to be done.
  • Choose Omnisend over Brevo when Klaviyo cost alternatives is the job to be done.
  • Free up to 250 contacts. No listed trial.
Skip Omnisend if
  • Do not pick Omnisend vs Brevo if you specifically need non ecommerce B2B.
  • Do not pick Omnisend vs Brevo if you specifically need advanced CRM pipelines.
  • Do not pick Omnisend vs Brevo if you specifically need non store marketers.
Choose Brevo if
  • Choose Brevo over Omnisend when budget SMBs is the job to be done.
  • Choose Brevo over Omnisend when multi channel email+SMS+WhatsApp is the job to be done.
  • Choose Brevo over Omnisend when CRM lite + email is the job to be done.
  • Choose Brevo over Omnisend when high contact / low send volume is the job to be done.
  • Choose Brevo over Omnisend when budget is the job to be done.
  • Choose Brevo over Omnisend when small business is the job to be done.
  • Choose Brevo over Omnisend when sms is the job to be done.
  • Choose Brevo over Omnisend when crm is the job to be done.
  • Free up to 100,000 contacts. No listed trial.
Skip Brevo if
  • Do not pick Brevo vs Omnisend if you specifically need Shopify native deep ecommerce like Klaviyo.
  • Do not pick Brevo vs Omnisend if you specifically need users needing unlimited daily free sending.
Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified . They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

  • Omnisend1k $20/mo · 5k $70/mo · 10k $130/moModel: contacts · row date September 11, 2026
  • Brevo1k $0/mo · 5k $9/mo · 10k $18/moModel: email_volume · row date September 11, 2026

FAQ

Try a live option from this page

  • Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
  • Moosend: No free plan · 5k $48/mo

Related comparisons

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp · Moosend: No free plan · 5k $48/mo