Is Brevo cheaper than HubSpot Marketing Hub?

At 5,000 contacts in this example snapshot, Brevo is $9/mo (Brevo $9/mo, HubSpot Marketing Hub n/a). At 10,000 contacts: Brevo $18/mo vs HubSpot Marketing Hub $3,600/mo.

Which is better for ecommerce, Brevo or HubSpot Marketing Hub?

Brevo is marked ecommerce-native in the dataset. HubSpot Marketing Hub is not.

Does Brevo have SMS compared with HubSpot Marketing Hub?

SMS is present on both in this snapshot. Carrier fees are not modeled.

Which has deeper automation?

Brevo is 4/10; HubSpot Marketing Hub is 5/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 4–1–2 (A–B–tie)

Brevo vs HubSpot Marketing Hub

Brevo and HubSpot Marketing Hub overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Brevo at $9/mo. HubSpot Marketing Hub scores higher on automation depth (5/10). Brevo is marked ecommerce-native; the other is not. On the scored dimensions below, Brevo leads 4, HubSpot Marketing Hub leads 1, with 2 ties. This is a dataset tally, not an award.

Visit Brevo Visit HubSpot Marketing Hub

Affiliate disclosure

Compare Email Tools may earn a commission when you click a vendor link and purchase. That does not change table values, which come from data/esp-tools.json. Full policy: affiliate disclosure.

Dimension winners

Price at 5k contactsBrevo: $9/moHubSpot Marketing Hub: n/aBrevo
Price at 10k contactsBrevo: $18/moHubSpot Marketing Hub: $3,600/moBrevo
Automation depth (1–10)Brevo: 4HubSpot Marketing Hub: 5HubSpot Marketing Hub
SMSBrevo: YesHubSpot Marketing Hub: YesTie
CRMBrevo: YesHubSpot Marketing Hub: YesTie
Ecommerce-nativeBrevo: YesHubSpot Marketing Hub: NoBrevo
G2 scoreBrevo: 4.5HubSpot Marketing Hub: 4.4Brevo

Brevo wins more of the scored dimensions (4–1). HubSpot Marketing Hub can still be the right buy when inbound marketing teams outweighs those rows.

Full field dump for Brevo and HubSpot Marketing Hub from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Automation	SMS	CRM	Ecommerce	Landing pages	G2	Trial
Brevo	Free up to 100,000 contacts	$0/mo	$9/mo	$18/mo	4/10	Yes	Yes	Yes	Yes	4.5 (2,632)	No listed trial
HubSpot Marketing Hub	Free plan (contacts uncapped in dataset)	$20/mo	n/a	$3,600/mo	5/10	Yes	Yes	No	Yes	4.4 (n/a)	14-day trial

Choose Brevo if

Choose Brevo over HubSpot Marketing Hub when budget SMBs is the job to be done.
Choose Brevo over HubSpot Marketing Hub when multi channel email+SMS+WhatsApp is the job to be done.
Choose Brevo over HubSpot Marketing Hub when CRM lite + email is the job to be done.
Choose Brevo over HubSpot Marketing Hub when high contact / low send volume is the job to be done.
Choose Brevo over HubSpot Marketing Hub when budget is the job to be done.
Choose Brevo over HubSpot Marketing Hub when small business is the job to be done.
Choose Brevo over HubSpot Marketing Hub when sms is the job to be done.
Choose Brevo over HubSpot Marketing Hub when crm is the job to be done.
Free up to 100,000 contacts. No listed trial.

Skip Brevo if

Do not pick Brevo vs HubSpot Marketing Hub if you specifically need Shopify native deep ecommerce like Klaviyo.
Do not pick Brevo vs HubSpot Marketing Hub if you specifically need users needing unlimited daily free sending.

Choose HubSpot Marketing Hub if

Choose HubSpot Marketing Hub over Brevo when inbound marketing teams is the job to be done.
Choose HubSpot Marketing Hub over Brevo when CRM centric orgs is the job to be done.
Choose HubSpot Marketing Hub over Brevo when SaaS startups is the job to be done.
Choose HubSpot Marketing Hub over Brevo when multi hub stacks is the job to be done.
Free plan (contacts uncapped in dataset). 14-day trial.

Skip HubSpot Marketing Hub if

Do not pick HubSpot Marketing Hub vs Brevo if you specifically need budget email only users.
Do not pick HubSpot Marketing Hub vs Brevo if you specifically need simple newsletters.
Do not pick HubSpot Marketing Hub vs Brevo if you specifically need avoiding onboarding fees.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 11, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

Brevo1k $0/mo · 5k $9/mo · 10k $18/moModel: email_volume · row date September 11, 2026
HubSpot Marketing Hub1k $20/mo · 5k n/a · 10k $3,600/moModel: marketing_contacts_plus_seats · row date September 11, 2026

FAQ

Related comparisons

We may earn a commission if you buy through affiliate links such as /go/[slug]. Rankings are not sold.