Head-to-head · 2–2–3 (A–B–tie)
Constant Contact vs Mailchimp
Constant Contact and Mailchimp overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Constant Contact at $45/mo. Mailchimp scores higher on automation depth (6/10). On the scored dimensions below, Constant Contact leads 2, Mailchimp leads 2, with 3 ties. This is a dataset tally, not an award.
Example dataset
DROP-IN FILE. Replace this whole document with a live dataset that uses the same keys (see data/esp-tools.schema.json). Do not rename fields. Keep slug values stable. Leave affiliate_program_url as the example.com/aff/{slug} placeholder until you have a real tracking URL — do not invent affiliate IDs. Prices, G2 scores, review counts, and commission notes here are EXAMPLE only. Snapshot date in this file: .
Affiliate disclosure
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data/esp-tools.json. Full policy: affiliate disclosure.Dimension winners
- Price at 5k contactsConstant Contact: $45/moMailchimp: $80/moConstant Contact
- Price at 10k contactsConstant Contact: $80/moMailchimp: $150/moConstant Contact
- Automation depth (1–10)Constant Contact: 3Mailchimp: 6Mailchimp
- SMSConstant Contact: YesMailchimp: YesTie
- CRMConstant Contact: NoMailchimp: NoTie
- Ecommerce-nativeConstant Contact: NoMailchimp: NoTie
- G2 scoreConstant Contact: 4.1Mailchimp: 4.3Mailchimp
Split decision on the scored rows. Prefer Constant Contact if small business is the priority; prefer Mailchimp if beginners matters more.
| Tool | Free plan | Price @ 1k | Price @ 5k | Price @ 10k | Automation | SMS | CRM | Ecommerce | Landing pages | G2 | Trial |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Constant Contact | No free plan | $12/mo | $45/mo | $80/mo | 3/10 | Yes | No | No | Yes | 4.1 (5,200) | 60-day trial |
| Mailchimp | Free up to 500 contacts | $20/mo | $80/mo | $150/mo | 6/10 | Yes | No | No | Yes | 4.3 (11,000) | No listed trial |
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