Is EmailOctopus cheaper than Brevo?

At 5,000 contacts in this example snapshot, Brevo is $9/mo (EmailOctopus $31.5/mo, Brevo $9/mo). At 10,000 contacts: EmailOctopus $44.5/mo vs Brevo $18/mo.

Which is better for ecommerce, EmailOctopus or Brevo?

Brevo is marked ecommerce-native in the dataset. EmailOctopus is not.

Does EmailOctopus have SMS compared with Brevo?

Brevo has SMS in the dataset; the other does not.

Which has deeper automation?

EmailOctopus is 2/10; Brevo is 4/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 0–7–0 (A–B–tie)

EmailOctopus vs Brevo

EmailOctopus and Brevo overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Brevo at $9/mo. Brevo scores higher on automation depth (4/10). Brevo is marked ecommerce-native; the other is not. On the scored dimensions below, EmailOctopus leads 0, Brevo leads 7, with 0 ties. This is a dataset tally, not an award.

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Affiliate disclosure

Compare Email Tools may earn a commission when you click a vendor link and purchase. That does not change table values, which come from data/esp-tools.json. Full policy: affiliate disclosure.

Dimension winners

Price at 5k contactsEmailOctopus: $31.5/moBrevo: $9/moBrevo
Price at 10k contactsEmailOctopus: $44.5/moBrevo: $18/moBrevo
Automation depth (1–10)EmailOctopus: 2Brevo: 4Brevo
SMSEmailOctopus: NoBrevo: YesBrevo
CRMEmailOctopus: NoBrevo: YesBrevo
Ecommerce-nativeEmailOctopus: NoBrevo: YesBrevo
G2 scoreEmailOctopus: 4.4Brevo: 4.5Brevo

Brevo wins more of the scored dimensions (7–0). EmailOctopus can still be the right buy when small business outweighs those rows.

Full field dump for EmailOctopus and Brevo from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Model	Automation	SMS	CRM	Ecommerce	Landing pages	Forms	G2	Trial
EmailOctopus	Free up to 2,500 contacts	$13.5/mo	$31.5/mo	$44.5/mo	contacts	2/10	No	No	No	Yes	Yes	4.4 (n/a)	No listed trial
Brevo Try Brevo	Free up to 100,000 contacts	$0/mo	$9/mo	$18/mo	email_volume	4/10	Yes	Yes	Yes	Yes	Yes	4.5 (2,632)	No listed trial

Choose EmailOctopus if

Choose EmailOctopus over Brevo when small business is the job to be done.
Choose EmailOctopus over Brevo when beginners is the job to be done.
Choose EmailOctopus over Brevo when newsletters is the job to be done.
Choose EmailOctopus over Brevo when cheap Mailchimp alternative is the job to be done.
Choose EmailOctopus over Brevo when landing pages is the job to be done.
Free up to 2,500 contacts. No listed trial.

Skip EmailOctopus if

Do not pick EmailOctopus vs Brevo if you specifically need native Shopify catalog sync.
Do not pick EmailOctopus vs Brevo if you specifically need native SMS.
Do not pick EmailOctopus vs Brevo if you specifically need HIPAA / BAA email.
Do not pick EmailOctopus vs Brevo if you specifically need deep ecommerce CRM needs.
Do not pick EmailOctopus vs Brevo if you specifically need advanced automation power users.

Choose Brevo if

Choose Brevo over EmailOctopus when budget SMBs is the job to be done.
Choose Brevo over EmailOctopus when multi channel email+SMS+WhatsApp is the job to be done.
Choose Brevo over EmailOctopus when CRM lite + email is the job to be done.
Choose Brevo over EmailOctopus when high contact / low send volume is the job to be done.
Choose Brevo over EmailOctopus when budget is the job to be done.
Choose Brevo over EmailOctopus when small business is the job to be done.
Choose Brevo over EmailOctopus when sms is the job to be done.
Choose Brevo over EmailOctopus when crm is the job to be done.
Free up to 100,000 contacts. No listed trial.

Skip Brevo if

Do not pick Brevo vs EmailOctopus if you specifically need Shopify native deep ecommerce like Klaviyo.
Do not pick Brevo vs EmailOctopus if you specifically need users needing unlimited daily free sending.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 15, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

EmailOctopus1k $13.5/mo · 5k $31.5/mo · 10k $44.5/moModel: contacts · row date September 15, 2026
Brevo1k $0/mo · 5k $9/mo · 10k $18/moModel: email_volume · row date September 11, 2026

FAQ

Try a live option from this page

Try Brevo Try Moosend

Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
Moosend: No free plan · 5k $48/mo

Related comparisons

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp · Moosend: No free plan · 5k $48/mo

Try Brevo Try Moosend