Is Omnisend cheaper than Kit (ConvertKit)?

At 5,000 contacts in this example snapshot, Kit (ConvertKit) is $0/mo (Omnisend $70/mo, Kit (ConvertKit) $0/mo). At 10,000 contacts: Omnisend $130/mo vs Kit (ConvertKit) $0/mo.

Which is better for ecommerce, Omnisend or Kit (ConvertKit)?

Omnisend is marked ecommerce-native in the dataset. Kit (ConvertKit) is not.

Does Omnisend have SMS compared with Kit (ConvertKit)?

SMS is present on both in this snapshot. Carrier fees are not modeled.

Which has deeper automation?

Omnisend is 4/10; Kit (ConvertKit) is 3/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 3–2–2 (A–B–tie)

Omnisend vs Kit

Omnisend and Kit (ConvertKit) overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Kit (ConvertKit) at $0/mo. Omnisend scores higher on automation depth (4/10). Omnisend is marked ecommerce-native; the other is not. On the scored dimensions below, Omnisend leads 3, Kit (ConvertKit) leads 2, with 2 ties. This is a dataset tally, not an award.

Visit Omnisend Visit Kit (ConvertKit)

Try Brevo Try Moosend

Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
Moosend: No free plan · 5k $48/mo

Affiliate disclosure

Compare Email Tools may earn a commission when you click a vendor link and purchase. That does not change table values, which come from data/esp-tools.json. Full policy: affiliate disclosure.

Dimension winners

Price at 5k contactsOmnisend: $70/moKit (ConvertKit): $0/moKit (ConvertKit)
Price at 10k contactsOmnisend: $130/moKit (ConvertKit): $0/moKit (ConvertKit)
Automation depth (1–10)Omnisend: 4Kit (ConvertKit): 3Omnisend
SMSOmnisend: YesKit (ConvertKit): YesTie
CRMOmnisend: NoKit (ConvertKit): NoTie
Ecommerce-nativeOmnisend: YesKit (ConvertKit): NoOmnisend
G2 scoreOmnisend: 4.6Kit (ConvertKit): 4.4Omnisend

Omnisend wins more of the scored dimensions (3–2). Kit (ConvertKit) can still be the right buy when creators outweighs those rows.

Full field dump for Omnisend and Kit (ConvertKit) from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Model	Automation	SMS	CRM	Ecommerce	Landing pages	Forms	G2	Trial
Omnisend	Free up to 250 contacts	$20/mo	$70/mo	$130/mo	contacts	4/10	Yes	No	Yes	Yes	Yes	4.6 (n/a)	No listed trial
Kit (ConvertKit)	Free up to 10,000 contacts	$0/mo	$0/mo	$0/mo	subscribers	3/10	Yes	No	No	Yes	Yes	4.4 (n/a)	No listed trial

Choose Omnisend if

Choose Omnisend over Kit (ConvertKit) when Shopify ecommerce is the job to be done.
Choose Omnisend over Kit (ConvertKit) when WooCommerce is the job to be done.
Choose Omnisend over Kit (ConvertKit) when email+SMS+push is the job to be done.
Choose Omnisend over Kit (ConvertKit) when Klaviyo cost alternatives is the job to be done.
Free up to 250 contacts. No listed trial.

Skip Omnisend if

Do not pick Omnisend vs Kit (ConvertKit) if you specifically need non ecommerce B2B.
Do not pick Omnisend vs Kit (ConvertKit) if you specifically need advanced CRM pipelines.
Do not pick Omnisend vs Kit (ConvertKit) if you specifically need non store marketers.

Choose Kit (ConvertKit) if

Choose Kit (ConvertKit) over Omnisend when creators is the job to be done.
Choose Kit (ConvertKit) over Omnisend when newsletter writers is the job to be done.
Choose Kit (ConvertKit) over Omnisend when digital products is the job to be done.
Choose Kit (ConvertKit) over Omnisend when coaches is the job to be done.
Free up to 10,000 contacts. No listed trial.

Skip Kit (ConvertKit) if

Do not pick Kit (ConvertKit) vs Omnisend if you specifically need Shopify product catalog ecommerce.
Do not pick Kit (ConvertKit) vs Omnisend if you specifically need complex B2B CRM automation.
Do not pick Kit (ConvertKit) vs Omnisend if you specifically need enterprise compliance.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 11, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

Omnisend1k $20/mo · 5k $70/mo · 10k $130/moModel: contacts · row date September 11, 2026
Kit (ConvertKit)1k $0/mo · 5k $0/mo · 10k $0/moModel: subscribers · row date September 11, 2026

FAQ

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
Moosend: No free plan · 5k $48/mo

Related comparisons

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp · Moosend: No free plan · 5k $48/mo

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