Compare Email Tools

Head-to-head · 232 (A–B–tie)

Constant Contact vs Klaviyo

Constant Contact and Klaviyo overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Constant Contact at $80/mo. Klaviyo scores higher on automation depth (5/10). Klaviyo is marked ecommerce-native; the other is not. On the scored dimensions below, Constant Contact leads 2, Klaviyo leads 3, with 2 ties. This is a dataset tally, not an award.

  • Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
  • Moosend: No free plan · 5k $48/mo

Dimension winners

  • Price at 5k contactsConstant Contact: $80/moKlaviyo: $100/moConstant Contact
  • Price at 10k contactsConstant Contact: $120/moKlaviyo: $150/moConstant Contact
  • Automation depth (1–10)Constant Contact: 3Klaviyo: 5Klaviyo
  • SMSConstant Contact: YesKlaviyo: YesTie
  • CRMConstant Contact: NoKlaviyo: NoTie
  • Ecommerce-nativeConstant Contact: NoKlaviyo: YesKlaviyo
  • G2 scoreConstant Contact: 4.1Klaviyo: 4.6Klaviyo

Klaviyo wins more of the scored dimensions (3–2). Constant Contact can still be the right buy when local businesses outweighs those rows.

Full field dump for Constant Contact and Klaviyo from the JSON dataset.
ToolFree planPrice @ 1kPrice @ 5kPrice @ 10kModelAutomationSMSCRMEcommerceLanding pagesFormsG2Trial
Constant ContactNo free plan$30/mo$80/mo$120/mocontacts3/10YesNoNoYesYes4.1 (7,447)60-day trial
KlaviyoFree up to 250 contacts$30/mo$100/mo$150/moactive_profiles5/10YesNoYesNoYes4.6 (n/a)No listed trial
Choose Constant Contact if
  • Choose Constant Contact over Klaviyo when local businesses is the job to be done.
  • Choose Constant Contact over Klaviyo when nonprofits is the job to be done.
  • Choose Constant Contact over Klaviyo when realtors is the job to be done.
  • Choose Constant Contact over Klaviyo when event promoters is the job to be done.
  • No free plan. 60-day trial.
Skip Constant Contact if
  • Do not pick Constant Contact vs Klaviyo if you specifically need advanced ecommerce flows.
  • Do not pick Constant Contact vs Klaviyo if you specifically need power automation users.
  • Do not pick Constant Contact vs Klaviyo if you specifically need developers needing deep API CRM.
Choose Klaviyo if
  • Choose Klaviyo over Constant Contact when Shopify ecommerce is the job to be done.
  • Choose Klaviyo over Constant Contact when DTC brands is the job to be done.
  • Choose Klaviyo over Constant Contact when email+SMS revenue flows is the job to be done.
  • Choose Klaviyo over Constant Contact when product catalog sync is the job to be done.
  • Free up to 250 contacts. No listed trial.
Skip Klaviyo if
  • Do not pick Klaviyo vs Constant Contact if you specifically need non ecommerce B2B newsletters.
  • Do not pick Klaviyo vs Constant Contact if you specifically need creators needing landing pages/courses.
  • Do not pick Klaviyo vs Constant Contact if you specifically need budget conscious large lists.
Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified . They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

  • Constant Contact1k $30/mo · 5k $80/mo · 10k $120/moModel: contacts · row date September 11, 2026
  • Klaviyo1k $30/mo · 5k $100/mo · 10k $150/moModel: active_profiles · row date September 11, 2026

FAQ

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  • Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
  • Moosend: No free plan · 5k $48/mo

Related comparisons

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp · Moosend: No free plan · 5k $48/mo