Is Mailchimp cheaper than Campaign Monitor?

At 5,000 contacts in this example snapshot, Mailchimp is $100/mo (Mailchimp $100/mo, Campaign Monitor $117/mo). At 10,000 contacts: Mailchimp $135/mo vs Campaign Monitor $182/mo.

Which is better for ecommerce, Mailchimp or Campaign Monitor?

Mailchimp is marked ecommerce-native in the dataset. Campaign Monitor is not.

Does Mailchimp have SMS compared with Campaign Monitor?

Mailchimp has SMS in the dataset; the other does not.

Which has deeper automation?

Mailchimp is 4/10; Campaign Monitor is 3/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 6–0–1 (A–B–tie)

Mailchimp vs Campaign Monitor

Mailchimp and Campaign Monitor overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Mailchimp at $100/mo. Mailchimp scores higher on automation depth (4/10). Mailchimp is marked ecommerce-native; the other is not. On the scored dimensions below, Mailchimp leads 6, Campaign Monitor leads 0, with 1 ties. This is a dataset tally, not an award.

Visit Mailchimp Visit Campaign Monitor

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
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Affiliate disclosure

Compare Email Tools may earn a commission when you click a vendor link and purchase. That does not change table values, which come from data/esp-tools.json. Full policy: affiliate disclosure.

Dimension winners

Price at 5k contactsMailchimp: $100/moCampaign Monitor: $117/moMailchimp
Price at 10k contactsMailchimp: $135/moCampaign Monitor: $182/moMailchimp
Automation depth (1–10)Mailchimp: 4Campaign Monitor: 3Mailchimp
SMSMailchimp: YesCampaign Monitor: NoMailchimp
CRMMailchimp: NoCampaign Monitor: NoTie
Ecommerce-nativeMailchimp: YesCampaign Monitor: NoMailchimp
G2 scoreMailchimp: 4.3Campaign Monitor: 4.2Mailchimp

Mailchimp wins more of the scored dimensions (6–0). Campaign Monitor can still be the right buy when small businesses outweighs those rows.

Full field dump for Mailchimp and Campaign Monitor from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Model	Automation	SMS	CRM	Ecommerce	Landing pages	Forms	G2	Trial
Mailchimp	Free up to 250 contacts	$45/mo	$100/mo	$135/mo	contacts	4/10	Yes	No	Yes	Yes	Yes	4.3 (12,987)	14-day trial
Campaign Monitor	No free plan	$74/mo	$117/mo	$182/mo	contacts	3/10	No	No	No	Yes	Yes	4.2 (n/a)	30-day trial

Choose Mailchimp if

Choose Mailchimp over Campaign Monitor when beginners is the job to be done.
Choose Mailchimp over Campaign Monitor when small businesses is the job to be done.
Choose Mailchimp over Campaign Monitor when brand awareness is the job to be done.
Choose Mailchimp over Campaign Monitor when all in one marketing starters is the job to be done.
Free up to 250 contacts. 14-day trial.

Skip Mailchimp if

Do not pick Mailchimp vs Campaign Monitor if you specifically need advanced automation power users.
Do not pick Mailchimp vs Campaign Monitor if you specifically need cost sensitive lists over 5k.
Do not pick Mailchimp vs Campaign Monitor if you specifically need deep ecommerce CRM needs.

Choose Campaign Monitor if

Choose Campaign Monitor over Mailchimp when small businesses is the job to be done.
Choose Campaign Monitor over Mailchimp when agencies is the job to be done.
Choose Campaign Monitor over Mailchimp when newsletters is the job to be done.
Choose Campaign Monitor over Mailchimp when landing pages is the job to be done.
Choose Campaign Monitor over Mailchimp when beginners is the job to be done.
No free plan. 30-day trial.

Skip Campaign Monitor if

Do not pick Campaign Monitor vs Mailchimp if you specifically need budget SMBs over 5k contacts.
Do not pick Campaign Monitor vs Mailchimp if you specifically need native Shopify catalog sync.
Do not pick Campaign Monitor vs Mailchimp if you specifically need native SMS.
Do not pick Campaign Monitor vs Mailchimp if you specifically need HIPAA / BAA email.
Do not pick Campaign Monitor vs Mailchimp if you specifically need deep ecommerce CRM needs.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 14, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

Mailchimp1k $45/mo · 5k $100/mo · 10k $135/moModel: contacts · row date September 11, 2026
Campaign Monitor1k $74/mo · 5k $117/mo · 10k $182/moModel: contacts · row date September 14, 2026

FAQ

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp
Moosend: No free plan · 5k $48/mo

Related comparisons

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Brevo: Free up to 100,000 contacts · 5k $9/mo · SMS · WhatsApp · Moosend: No free plan · 5k $48/mo

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