Is Zoho Campaigns cheaper than Mailchimp?

At 5,000 contacts in this example snapshot, Zoho Campaigns is $36/mo (Zoho Campaigns $36/mo, Mailchimp $100/mo). At 10,000 contacts: Zoho Campaigns $58/mo vs Mailchimp $135/mo.

Which is better for ecommerce, Zoho Campaigns or Mailchimp?

Mailchimp is marked ecommerce-native in the dataset. Zoho Campaigns is not.

Does Zoho Campaigns have SMS compared with Mailchimp?

Mailchimp has SMS in the dataset; the other does not.

Which has deeper automation?

Zoho Campaigns is 3/10; Mailchimp is 4/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 2–3–2 (A–B–tie)

Zoho Campaigns vs Mailchimp

Zoho Campaigns and Mailchimp overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Zoho Campaigns at $36/mo. Mailchimp scores higher on automation depth (4/10). Mailchimp is marked ecommerce-native; the other is not. On the scored dimensions below, Zoho Campaigns leads 2, Mailchimp leads 3, with 2 ties. This is a dataset tally, not an award.

Visit Zoho Campaigns Visit Mailchimp

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Dimension winners

Price at 5k contactsZoho Campaigns: $36/moMailchimp: $100/moZoho Campaigns
Price at 10k contactsZoho Campaigns: $58/moMailchimp: $135/moZoho Campaigns
Automation depth (1–10)Zoho Campaigns: 3Mailchimp: 4Mailchimp
SMSZoho Campaigns: NoMailchimp: YesMailchimp
CRMZoho Campaigns: NoMailchimp: NoTie
Ecommerce-nativeZoho Campaigns: NoMailchimp: YesMailchimp
G2 scoreZoho Campaigns: 4.3Mailchimp: 4.3Tie

Mailchimp wins more of the scored dimensions (3–2). Zoho Campaigns can still be the right buy when Zoho CRM stack outweighs those rows.

Full field dump for Zoho Campaigns and Mailchimp from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Automation	SMS	CRM	Ecommerce	Landing pages	G2	Trial
Zoho Campaigns	Free up to 2,000 contacts	$8/mo	$36/mo	$58/mo	3/10	No	No	No	Yes	4.3 (n/a)	14-day trial
Mailchimp	Free up to 250 contacts	$45/mo	$100/mo	$135/mo	4/10	Yes	No	Yes	Yes	4.3 (12,987)	14-day trial

Choose Zoho Campaigns if

Choose Zoho Campaigns over Mailchimp when Zoho CRM stack is the job to be done.
Choose Zoho Campaigns over Mailchimp when budget SMBs is the job to be done.
Choose Zoho Campaigns over Mailchimp when small businesses is the job to be done.
Choose Zoho Campaigns over Mailchimp when beginners is the job to be done.
Choose Zoho Campaigns over Mailchimp when landing pages is the job to be done.
Choose Zoho Campaigns over Mailchimp when landing pages is the job to be done.
Free up to 2,000 contacts. 14-day trial.

Skip Zoho Campaigns if

Do not pick Zoho Campaigns vs Mailchimp if you specifically need native Shopify catalog sync.
Do not pick Zoho Campaigns vs Mailchimp if you specifically need included SMS / WhatsApp.
Do not pick Zoho Campaigns vs Mailchimp if you specifically need deep ecommerce CRM needs.
Do not pick Zoho Campaigns vs Mailchimp if you specifically need advanced automation power users.

Choose Mailchimp if

Choose Mailchimp over Zoho Campaigns when beginners is the job to be done.
Choose Mailchimp over Zoho Campaigns when small businesses is the job to be done.
Choose Mailchimp over Zoho Campaigns when brand awareness is the job to be done.
Choose Mailchimp over Zoho Campaigns when all in one marketing starters is the job to be done.
Free up to 250 contacts. 14-day trial.

Skip Mailchimp if

Do not pick Mailchimp vs Zoho Campaigns if you specifically need advanced automation power users.
Do not pick Mailchimp vs Zoho Campaigns if you specifically need cost sensitive lists over 5k.
Do not pick Mailchimp vs Zoho Campaigns if you specifically need deep ecommerce CRM needs.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 13, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

Zoho Campaigns1k $8/mo · 5k $36/mo · 10k $58/moModel: contacts · row date September 13, 2026
Mailchimp1k $45/mo · 5k $100/mo · 10k $135/moModel: contacts · row date September 11, 2026

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