Is Zoho Campaigns cheaper than HubSpot Marketing Hub?

At 5,000 contacts in this example snapshot, Zoho Campaigns is $36/mo (Zoho Campaigns $36/mo, HubSpot Marketing Hub n/a). At 10,000 contacts: Zoho Campaigns $58/mo vs HubSpot Marketing Hub $3,600/mo.

Which is better for ecommerce, Zoho Campaigns or HubSpot Marketing Hub?

Neither or both are ecommerce-native in this file (Zoho Campaigns: no; HubSpot Marketing Hub: no). Use store-sync needs, not this flag alone.

Does Zoho Campaigns have SMS compared with HubSpot Marketing Hub?

HubSpot Marketing Hub has SMS in the dataset; the other does not.

Which has deeper automation?

Zoho Campaigns is 3/10; HubSpot Marketing Hub is 5/10. The score is an editorial 1–10 in the JSON, not a vendor claim.

Head-to-head · 2–4–1 (A–B–tie)

Zoho Campaigns vs HubSpot

Zoho Campaigns and HubSpot Marketing Hub overlap as email platforms but diverge on price, automation, and store data. At 5,000 contacts this example snapshot has Zoho Campaigns at $36/mo. HubSpot Marketing Hub scores higher on automation depth (5/10). On the scored dimensions below, Zoho Campaigns leads 2, HubSpot Marketing Hub leads 4, with 1 ties. This is a dataset tally, not an award.

Visit Zoho Campaigns Visit HubSpot Marketing Hub

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Dimension winners

Price at 5k contactsZoho Campaigns: $36/moHubSpot Marketing Hub: n/aZoho Campaigns
Price at 10k contactsZoho Campaigns: $58/moHubSpot Marketing Hub: $3,600/moZoho Campaigns
Automation depth (1–10)Zoho Campaigns: 3HubSpot Marketing Hub: 5HubSpot Marketing Hub
SMSZoho Campaigns: NoHubSpot Marketing Hub: YesHubSpot Marketing Hub
CRMZoho Campaigns: NoHubSpot Marketing Hub: YesHubSpot Marketing Hub
Ecommerce-nativeZoho Campaigns: NoHubSpot Marketing Hub: NoTie
G2 scoreZoho Campaigns: 4.3HubSpot Marketing Hub: 4.4HubSpot Marketing Hub

HubSpot Marketing Hub wins more of the scored dimensions (4–2). Zoho Campaigns can still be the right buy when Zoho CRM stack outweighs those rows.

Full field dump for Zoho Campaigns and HubSpot Marketing Hub from the JSON dataset.
Tool	Free plan	Price @ 1k	Price @ 5k	Price @ 10k	Model	Automation	SMS	CRM	Ecommerce	Landing pages	Forms	G2	Trial
Zoho Campaigns	Free up to 2,000 contacts	$8/mo	$36/mo	$58/mo	contacts	3/10	No	No	No	Yes	Yes	4.3 (n/a)	14-day trial
HubSpot Marketing Hub	Free plan (contacts uncapped in dataset)	$20/mo	n/a	$3,600/mo	marketing_contacts_plus_seats	5/10	Yes	Yes	No	Yes	Yes	4.4 (n/a)	14-day trial

Choose Zoho Campaigns if

Choose Zoho Campaigns over HubSpot Marketing Hub when Zoho CRM stack is the job to be done.
Choose Zoho Campaigns over HubSpot Marketing Hub when budget SMBs is the job to be done.
Choose Zoho Campaigns over HubSpot Marketing Hub when small businesses is the job to be done.
Choose Zoho Campaigns over HubSpot Marketing Hub when beginners is the job to be done.
Choose Zoho Campaigns over HubSpot Marketing Hub when landing pages is the job to be done.
Choose Zoho Campaigns over HubSpot Marketing Hub when landing pages is the job to be done.
Free up to 2,000 contacts. 14-day trial.

Skip Zoho Campaigns if

Do not pick Zoho Campaigns vs HubSpot Marketing Hub if you specifically need native Shopify catalog sync.
Do not pick Zoho Campaigns vs HubSpot Marketing Hub if you specifically need included SMS / WhatsApp.
Do not pick Zoho Campaigns vs HubSpot Marketing Hub if you specifically need deep ecommerce CRM needs.
Do not pick Zoho Campaigns vs HubSpot Marketing Hub if you specifically need advanced automation power users.

Choose HubSpot Marketing Hub if

Choose HubSpot Marketing Hub over Zoho Campaigns when inbound marketing teams is the job to be done.
Choose HubSpot Marketing Hub over Zoho Campaigns when CRM centric orgs is the job to be done.
Choose HubSpot Marketing Hub over Zoho Campaigns when SaaS startups is the job to be done.
Choose HubSpot Marketing Hub over Zoho Campaigns when multi hub stacks is the job to be done.
Free plan (contacts uncapped in dataset). 14-day trial.

Skip HubSpot Marketing Hub if

Do not pick HubSpot Marketing Hub vs Zoho Campaigns if you specifically need budget email only users.
Do not pick HubSpot Marketing Hub vs Zoho Campaigns if you specifically need simple newsletters.
Do not pick HubSpot Marketing Hub vs Zoho Campaigns if you specifically need avoiding onboarding fees.

Dated pricing snapshot

Figures below are monthly USD list-size prices from data/esp-tools.json, last marked verified September 13, 2026. They are example placeholders until you swap in live quotes. Always confirm on the vendor pricing page.

Zoho Campaigns1k $8/mo · 5k $36/mo · 10k $58/moModel: contacts · row date September 13, 2026
HubSpot Marketing Hub1k $20/mo · 5k n/a · 10k $3,600/moModel: marketing_contacts_plus_seats · row date September 11, 2026

FAQ

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